There’s a seismic shift happening in business which Dr John Izzo calls The Purpose Revolution, a radical desire for work to be about more than money and for our buying, employment, and loyalty connecting to a desire for meaning and social good. Those companies and leaders who respond to these expectations are engaging both employees and customers, creating fierce loyalty.
John Izzo helps clients understand the emerging keys to employee and customer engagement while leaving your team with ideas they can put into practice right away to grow your brand and win, motivate and keep the best talent.
Dr John Izzo has spent the last 25 years mapping the face of this change, inspiring organizations and leaders to embrace the mindset that creates and attracts purposeful, driven employees and can win the emerging values driven customer.. Businesses that fail to recognize these trends are doomed. Not just by lacklustre teams, but by their inability to connect to the purpose behind the modern consumer's purchasing decisions.
With clients including IBM, McDonalds, Coca-Cola, QANTAS and Microsoft, Dr John Izzo understands what creates a sense of purpose for modern teams and consumers in a way few can match. A bestselling author of eight books and researcher, Dr John Izzo has spoken to over a million people in audiences worldwide and worked with over 500 of the world's leading organizations.
Using captivating, well-researched storytelling combined with practical advice, Dr John Izzo helps leaders and teams to join the purpose revolution - paving the way to highly engaged teams and superlative levels of customer loyalty.
The Employers' Association
I have no doubt that John’s contribution to our leadership forums at TELUS has had a profound impact on evolving our culture.
Vice President of Learning & Performance, Telus
Dr. John Izzo’s message on stepping up resonates with every level in an organization. It inspires each of us to do more, be better and make a bigger difference.
Canadian Business Aviation Association
Over the years, we have heard many speakers and John is by far one of the most impactful we have seen. The session was described by all as an ‘out of the park home run.
National Director of Training, McDonalds
We were truly amazed how Dr. Izzo was able to incorporate our company’s values and core beliefs into his presentation. We felt like he had been a 20 year member of the team.
Director | Professional Relations, Walmart
My speaking topics...
Differentiating Your Brand in an Age of Disruption
Winning & Engaging Talent in an Age of Social Good
These two unique keynotes are part of the Purpose Revolution series. The new economy is going to be driven by an emerging group of people all over the world who want their employment, investing and buying to shape a better world while meeting their self oriented needs. This book shows how a new driver of choice is happening worldwide whereby consumers, employees and investors are using purpose and community as a major driver of their commitments. This new driver is present worldwide and cuts across almost all demographic barriers including age, developing/developing world, politics, religious affiliation and income level.
Those companies who understand and respond to this Aspirational person will create game changing competitive advantage.
Your audience will:
- Understand this rising class and how different they are from every class of buyers, investors and employees that have come before them
- Discover the drivers of their choices
- Learn practical ways to grow your market share, brand loyalty and engagement of this new group
- Hear eye popping examples of how companies like yours are already winning these people worldwide and find out how you can do the same
Inspiring People with the Why
If you really want your people to be engaged and bring their best to work then you need to make sure they have a deep sense of purpose. Research shows that people who see the purpose of their work are more productive, work longer hours and are more engaged. We also know that when people feel
inspired by the purpose of your company or organization they are more deeply committed, more willing to change, and serve customers more powerfully.
Dr. John Izzo first introduced the idea of higher purpose at work in his book, Awakening Corporate Soul, and has been showing leaders for over 20 years how to create a workplace where people are connected to the highest purpose of their work.
In this engaging keynote, John not only shows why purpose is so critical but provides audiences proven methods to drive purpose and the “why” with their teams.
Your leaders at all levels will see:
- WHY purpose matters
- How to drive the WHY on a daily basis in your organization
- Daily and weekly practices that create a culture of purpose that leads to high productivity and great service
Dr. John Izzo has spent a lifetime researching what separates truly passionate, high-engagement teams and leaders from the rest of the pack. Organizations with high levels of employee engagement are significantly more profitable, have much higher customer loyalty, stronger productivity and a better reputation with customers than those with moderate engagement. In fact, the average HIGHLY engaged team member can be up to 40% more productive than a disengaged performer.
But what are the secrets to highly engaged teams and highly engaged companies? Why do some leaders consistently create highly engaged associates?
In this keynote, John shares:
- The four keys to creating high engagement teams and shows why some leaders are consistently able to get high levels of commitment from people
- John gives your leaders daily practices for how leaders can immediately drive engagement for better results
- How to implement simple disciplines and routines guaranteed to create highly engaged teams
- Your leaders will not only see their role in driving engagement but will leave with ideas they can implement right away that will lead to significantly higher engagement
How Taking Responsibility Changes Everything
Taking responsibility means stepping up and seeing yourself as the agent of change, whether it is changing your company or changing the world.
Dr. John Izzo shows how “stepping up” creates positive change while improving satisfaction at work and in life. Dr. Izzo’s simple concept, called “100/0” (100% responsibility/zero excuses) can transform a company when we decide to put aside our excuses and take initiative to create change.
This session can be focused on all levels to foster greater ownership or focused for leaders where he also helps leaders discover how to foster a climate of ownership and accountability.
Dr. Izzo will share:
- How a small group of employees got together and transformed service and morale at a large hospital
- How a leader took a dying business unit within a large Telco and got employees to step up creating a “cash cow” for her company
- How a new VP helped drivers take responsibility for the profitability of their individual routes taking his division from worst to first
- How three women with no business experience helped thousands of women get out of poverty in Africa
The Purpose Revolution
How Leaders Create Engagement and Competitive Advantage in an Age of Social Good
More and more, employees, customers, and investors want their work and money to not only provide for their own material needs but to also help create a better world for all. Bestselling author John Izzo teams up with Jeff VanderWein to show leaders and companies how to transform their corporate culture so they can succeed in the midst of this Purpose Revolution.
Stepping Up: How Taking Responsibility Change Everything
Stepping Up: How Taking Responsibility Changes Everything offers inspiration and practical advice on how ordinary people can step up and make a difference in work, family, community or the world. Filled with moving stories of how ordinary people accomplished extraordinary feats, the book challenges each of us to step up and create change. He shows how leaders can create a workplace where people will choose to step up.
The Five Thieves of Happiness
Happiness is our natural state, for each of us and for humanity as a whole, argues John Izzo. But that happiness is being stolen by insidious mental patterns that he depicts as thieves: the thief of control, the thief of conceit, the thief of coveting, the thief of consumption, and the thief of comfort. He discovered these thieves as he sought the true source of happiness during a year-long sabbatical, walking the Camino de Santiago in Spain and living in the Andes of Peru. This thoughtful and inspiring book describes the disguises these thieves wear, the tools they use to break into our hearts, and how to lock them out once and for all. Izzo shows how these same thieves of personal happiness are destroying society as well. This book will help us all discover, develop, and defend the happiness that is our true nature while creating a world we all want to live in.
The Five Secrets You Must Discover Before You Die
What are the secrets to finding happiness? Why do some people live well and die happy? John Izzo asked thousands of people to identify the wisest person they knew. “The Five Secrets You Must Discover Before You Die” shares what he learned from over 200 people aged 60-106 whom others said had found the meaning in life. With warmth and wit, this book shares the “Five Secrets” to a happy and purpose-filled life which Izzo distilled from listening to these stories.
Values Shift: Recruiting, Retaining and Engaging the Inter-Generational Workforce
Praise for this title is rampant. Originally published in 2000 by Prentice-Hall, this book was ahead of its time! Values Shift is in its 10th printing and making serious statements about the status of our corporate culture. Post Enron, WorldCom and of course post Martha Stewart—North Americans are taking a good hard look at the reasons why they work for the companies they do!